Selecting the best full stack digital marketer for your Lagos business involves:
1. Reviewing Portfolio and Case Studies
Ask for examples of results achieved for similar industries or campaign types.
2. Clarifying Business Goals
Clearly define whether you want more visibility, leads, sales, or audience growth.
3. Checking Tools and Platforms Expertise
Ensure they are experienced with analytics, ad platforms, SEO tools, and automation software.
4. Discussing Pricing Structure and Deliverables
Choose a transparent pricing model monthly retainer, project fee, or performance based model.